The Marketing Message Blog

Reading Dan Roam's new book "Show and Tell"

Dan Roam has a great new book out called "Show and Tell: How Everybody Can Make Extraordinary Presentations." 

We all have experienced the fear that comes with creating a presentation. Dan tries to help you see how following just three rules can make you an expert. Check it out! His PUMA storylines are inspired.

References:

1. “Show and Tell: Meet the Puma (and never write an outline again)” · Stephanie Diamond · April 7, 2014 · Google+

Visual techniques for running your business with @prosperitygirl Michele Price

Have you used visual techniques for planning?

Listen to @prosperitygal Michele Price's radio show.  We discuss ways to use mind maps to plan business goals and look at the big picture and the details.

Talking about mind maps with Michele Price

@prosperitygal interviews me about visual marketing

@prosperitygal interview

The amazing Michele Price interviews me about my new book http://whoismicheleprice.com/skip-past-your-customers-filters-bbsradio/ …

Here's my intervew on School for Startups with Jim Beach

I had the pleasure of being a guest on Jim Beach's School for Startups. We talked about my new book, The Visual Marketing Revolution and how visual tactics help customers, colleagues and even you understand your marketing messages.

August 27, 2013 – Very Visual Stephanie Diamond & EFactor CEO Adrie Reinders

August 29, 2013 · School for Startups Radio · Posted by jamesbeach on August 27, 2013 in Liberty Express Radio Broadcast August 27, 2013 on Liberty Express Radio Stephanie Diamond Stephanie Diamond – Author of The Visual Marketing Revolution: 26 Rules to Help Social Media Marketers Connect the Dots and 4 Dummies Books and Founder of MarketingMessageMindset.com Stephanie’s first great job was as Marketing Director for AOL. AOL certainly was one of the first to use visual web techniques. Now, Stephanie helps companies find the right marketing messages using...
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References:

1. “August 27, 2013 – Very Visual Stephanie Diamond & EFactor CEO Adrie Reinders” · jamesbeach · Aug. 29, 2013 · School for Startups Radio

Podcast: A digital Marketing evolution or visual marketing revolution?

Want some tips on storytelling and marketing? When you have the chance you might grab a listen to the 10 minute podcast the wonderful @SarahRobinson and I did this week.  The podcast is sponsored by the great folks @Nextiva. 

The Evolution of Digital Marketing

July 17, 2013 · Google+ · Sarah Robinson of Fierce Loyalty chats with Stephanie Diamond, thought leader and management marketing professional, about different aspects of digital marketing. Open this article

References:

1. “The Evolution of Digital Marketing” · Nextiva · July 17, 2013 · Google+

Why visuals are persuasive

This infographic explains exactly why visuals are effective. Our brain uses them to supply information, emotion and learning. 

 

13 Reasons Your Brain Craves Infographics

June 21, 2013 · Edudemic · Added by Jeff Dunn on 2013-06-13

Visual aides such as infographics, videos, charts, and other images are a great way to quickly grasp key concepts of important topics. I’m a fan of infographics and, judging by the response on Edudemic, you’re a fan too.

While infographics aren’t exhaustive or authoritative, they’re useful ways to quickly introduce key concepts to a large group of people. But why is that? What’s the science behind it all?

Did you know that there are...
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References:

1. “13 Reasons Your Brain Craves Infographics” · Jeff Dunn · June 21, 2013 · Edudemic

What I wanted to give you by writing "The Visual Marketing Revolution"

Now that my book "The Visual Marketing Revolution" has launched, I am reflecting on what I hoped to deliver.  I'm also listening to a lot of feedback (and look forward to hearing yours as well.)

I have been working online for almost 20 years, starting at AOL in 1994.  I have used mind maps for almost that long and have always worked visually.  The thing that attracted me to AOL was the visual interface that helped people at all skill levels enjoy an online experience. Working with online companies over the years has given me the greatest appreciation about what holds companies back.

What I wanted to do with this book was give you every idea, method and tactic I knew of to help you get value from visual thinking. The book contains ideas for using visuals to help you, your staff and colleagues and your customers benefit. 

I hope you'll let me know if you have any thoughts about how I can continue to add to your appreciation of the value of using visuals for thinking and marketing.

Free storytelling chapter from The Visual Marketing Revolution

If you're interested in storytelling, here's my free chapter called "Social Media is storytelling --so tell stories"  Would love your feedback.

Social Media Is Storytelling, So Tell Stories

       June 12, 2013 · www.quepublishing.com · By Stephanie Diamond Jun 11, 2013

Contents: What You Need to Know

 A Visual Marketing Method

Tools to Consider

Ideas to Use Idea Map

Endnotes

This chapter is from the book Visual Marketing Revolution, The: 26 Rules to Help Social Media Marketers Connect the Dots.

This chapter looks at how you can combine your personas with your storytelling to create powerful stories for your social media...
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Social Media Is Storytelling, So Tell Stories

References:

1. “Social Media Is Storytelling, So Tell Stories” · Stephanie Diamond,Lynette Young · June 12, 2013 · Www.quepublishing.com

Blog writing: Have you considered 'long' stories?

Here's an interesting idea.  You can write 'long form' articles in segments and catch the imagination and interest of your reader

This Is What Happens When Publishers Invest In Long Stories

May 10, 2013 · Co.Labs · We decided to experiment with a new, super-long article format akin to "slow live blogging." When we looked at the traffic charts below, our jaws dropped. Here's what we learned about long form stories--and why quality, not velocity, is the future of online news. By: Chris Dannen 52 Notes / Tweets / Likes Google + / Linked In As web publishers we're obsessed with analytics. Any strategy that moves the needle gets our attention. So you can imagine my surprise...

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References:

1. “This Is What Happens When Publishers Invest In Long Stories” · May 10, 2013 · Co.Labs

The Visual Marketing Revolution

As seen in Barnes and Noble NYC!

May 31, 2013 · Google+ · As seen in Barnes and Noble NYC!

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References:

1. “As seen in Barnes and Noble NYC!” · Stephanie Diamond · May 31, 2013 · Google+