It's inevitable that web content would get better. No, not more interesting, better looking. All the amateur video and unfocused photos cry out for improvement. Jeremy Caplan reports in Time Magazine that we'll see this in Spinning the Web Toward Quality.
User created content is ready for it's 2.0 'closeup.' An image site called picnik.com can help you edit your photos with very little photography knowledge. Users expectations will be raised when they see full screen, high quality video coming from Joost and others. YouTube videos will have the same quaint feeling that TV had in the 1950s.
If you have been using this 'raw' quality to justify your website's cheesy graphics and home-made quality, beware. Expectations will be rising.