Win Your Inner Creative Battles

Here's a post I wrote in 2006 that I wanted to reprise. It's related to how resistance can prevent you from what Seth Godin refers to as 'shipping' in his great new book Linchpin:

I just finished Steven Pressfield's pocketbook called "The War of Art." (See Required Reading.)  This slim volume is very powerful and is a must-read for all small business owners. From hard-fought experience, he concludes that there is one thing that prevents people from achieving their dreams.  He calls it 'resistance.' 

You feel resistance as fear, envy, negative self-talk and 'helpful' comments from 'friends.'  Essentially, to overcome resistance, you need to follow your own intuition and fight against what you perceive as reasons not to.  I know upon reading this, that you will instantly think of five reasons why you shouldn't try a new business idea or product.  In fact, most of them are reasonable.  They may not be true, but they are reasonable. That's resistance.

Many small business owners lurch from fad to fad only to be disappointed when they realize that no one can dictate the one right 'magic bullet' for you.  You need to do the hard work of developing a strategy.  I use MindMaps to develop strategies for my small business clients.  I recommend this tactic to you. 

First, start by reading the book above and then sit down and create a MindMap of your business strategy.  The map will provide tangible evidence that your plan is right for you, regardless of what others say.  That's a good feeling when you're leading a parade of one.

Comments

[Odrygt]

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[lee]

Great blog amd may I say foxy looking lady!

[lee]

I'm not all negative towards resitance. Often it is a natural intuitive ability we all possess in order to protect ourselves.

[Robert]

Small business

2) The Center for Media Research has released a study by Vertical Response that shows just where many of these ‘Main Street’ players are going with their online dollars. The big winners: e-mail and social media. With only 3.8% of small business folks NOT planning on using e-mail marketing and with social media carrying the perception of being free (which they so rudely discover it is far from free) this should make some in the banner and search crowd a little wary……….

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[Robert]

Small business

2) The Center for Media Research has released a study by Vertical Response that shows just where many of these ‘Main Street’ players are going with their online dollars. The big winners: e-mail and social media. With only 3.8% of small business folks NOT planning on using e-mail marketing and with social media carrying the perception of being free (which they so rudely discover it is far from free) this should make some in the banner and search crowd a little wary……….

www.onlineuniversalwork.com

[Robert]

Small business

1) Often we forget the little guy, the SMB, in our discussions of the comings and goings of the Internet marketing industry. Sure there are times like this when a report surfaces talking about their issues and concerns but, for the most part, we like to talk about big brands and how they do the Internet marketing thing well or not so well……..

www.onlineuniversalwork.com