Creativity -Great Minds Do Think Alike Part 1.

The cliche 'great minds think alike' does seem to be true when it comes to creativity.  There are several tactics that creative people use that I see repeated again and again.  A case in point is the guest column from Tim Brown CEO, IDEO in the November 12th issue of Fortune.

In it he talks about two tactics I see very often:

1. 'Stages' Notebook:

The first is that he keeps what I call a 'Stages' notebook.  I write about this in my upcoming book about social media marketing for Sourcebooks, Inc.  A stages notebook is one of several notebooks that creative people use to develop their ideas.  The first notebook has early stage ideas.  Ideas that are worth developing are moved into a second stage notebook and worked on.  Then a third stage notebook receives the ideas that are worth taking further.  That way good ideas are not lost and can benefit from the incubation process.

Tim Brown refers to his moleskine notebooks where he says he "goes through the finished ones and highlight the big ideas so they don't get lost.  Dancer Twyla Tharp does the same and talks about it in her book "The Creativity Habit.  She says that even though Beethoven seemed very undisciplined, all his ideas were carefully documented in a variety of notebooks with ideas in stages.

I'll detail the second tactic in Part 2.

Comments

[Shrenik]

Thats a gr8 Article! Somewhere it resonates with me!